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Meeting Success Through Online Engagment

14.08.2014
Heinrich Boell Stiftung https://www.flickr.com/photos/boellstiftung/

What does online engagement mean for your business? Do you define it in terms of a purchase made on your online store? Or when a visitor subscribes for your online service? Online engagement could mean different things for different businesses. Apart from the above mentioned examples, a broader perspective of online engagement is to give the online community, whether your employees, customers, vendors, partners or anybody else, a chance to contribute their ideas and share their perspectives for the aim of business growth.

Online engagement provides businesses, particularly small-to-medium sized, with various opportunities for growth and innovation. Among other resources, one tool gaining rapid popularity to promote online engagement is idea management software. Innovation software provides a platform to millions of people to submit their ideas, manage these ideas through feedback, shape them into a project and implement the best idea.

Let’s take a look at how online engagement through idea management software like WE THINQ can help your business:

Solicit Bright Ideas As businesses use brainstorm software, they gain easy access to new ideas and initiatives which pave the way for business growth. People from with different qualifications, from different backgrounds and with diverse experiences unite on a platform and brainstorm to come up with creative ideas so that a business can constantly innovate in its projects. Without online engagement, obtaining ideas from such a vast and diverse pool of people would not be possible.

Discuss Feedback

Online engagement allows the users to give feedback and opinion on the given ideas, which helps to improve and shape the initiatives into a fool-proof plan. A healthy discussion among participants results in a solution that is more effective and feasible.

Evaluate Ideas

WE THINQ allows for assessment and evaluation of ideas. With millions of ideas pouring in from experts all around the world, it becomes increasingly important to evaluate those ideas so that the best one can be chosen and implemented. Data analysis tools enable the business to evaluate and analyze ideas, based on different factors, results of which are displayed in a graphical form.

Quick Implementation

Through online engagement, the process of idea submission, management, evaluation, selection and implementation is accelerated. This saves valuable business time and allows it to solve problems or initiate projects at a faster pace.

Cost Effective

Hiring a diverse workforce that would otherwise be costly, has been made cost effective by WE THINQ. Millions of ideas from users all over the world can be solicited at a very low cost.

Transparency

If ideas are only discussed by the middle or top level management, other employees would not be able to witness how much their opinion is valued, or what weightage was it given in the project. WE THINQ allows users to comment, discuss and give feedback about ideas which is visible to the online community. Transparency in idea management helps foster trust and confidence in the business.